Nearly 2 Decades ago, Chris and Ida Jo Moreno began a hattery together. With the help from their son's, Severo and AJ, along with many many family and friends, it began as Clovis Hat Renovators but later evolved into what it is now known as MORENO HATS.

The Moreno family have perfected the craft and have together brought back a lost trade! Although it is known all over the Country, Moreno Hats has decided to take their business online and share their custom hats with the world! Moreno Hats have served many, many people from the dirt poor cowboy, to the very rich entrepreneur!

Throughout the years, Moreno Hats has been featured in many papers and magazines articles all over the Country. Moreno Hats was also asked by the State Of New Mexico to build a hat that was put on display at the Governors Palace Museum, with a constant video that played Chris building that hat!